FOR_FOUNDER_LED_SALES
Sell your first 100 customers without an SDR.
You're the founder, the product, and the whole sales team. Steercast is your chief of staff for the selling. Every morning it reads your pipeline and hands you the 3–5 moves that actually move the number, drafts ready. You build; it runs the cadence.
REASON_FROM_THE_GOAL
It thinks like a head of sales you can't afford yet.
Not a to-do list. Steercast reasons from your number down, are you on pace, what's the bottleneck, which warm deal is going cold, and names the single move that matters most before it lists the rest.
The constraint isn't pipeline volume, it's closing the warm middle. Three deals stalling on your follow-through.
Re-engage Sarah today with the pricing she asked for. Warmest deal, and the one cooling.
DRAFTS_IN_YOUR_VOICE
The founder email, already written.
Every outreach and follow-up comes with the actual message, peer-to-peer, specific, no hype, ready to send or one tap to text. It learns your voice from what you actually send.
Reply to Sarah Chen
Subject: Pricing for the May 18 event
Following up on the pricing question, for a 200-guest wedding, Signature ($249/event) is the fit: the live wall plus the gallery export your team flagged. Worth 15 minutes this week?
IT_COMPOUNDS
It learns what's closing, and doubles down.
Log how a call went in a sentence. Steercast distills what's actually converting, channel, segment, the angle that lands, and aims tomorrow's list at it. Your selling gets sharper while you stay heads-down on the product.
Wins are coming from referrals and demos, not cold email. Cold outreach stalls at pricing. Lead with a demo; ask each happy customer for one warm intro.
INSIDE_THE_APP
Real screens, not concepts.
The same brief and pipeline you'd open every morning.


HOW_IT_WORKS
One loop. Four steps. Every day.
Set your plan
Your goal, your ICP, your motion. Two minutes, in your words.
Get your brief
Every morning: the few moves that move the number, drafts ready.
Make the moves
Send, text, prep. It captures replies and outcomes on its own.
Watch it sharpen
It learns what closes and aims tomorrow at what works.
FOR_FOUNDERS
Founder questions, answered.
I’m a founder, not a salesperson. Will this work for me?
I don’t have an SDR or a sales team. Is that a problem?
How is this different from my CRM?
Will the outreach sound generic?
Can it send anything without my approval?
Is my pipeline and email data private?
Can I export or delete my data?
ALSO_FOR
Steercast works however you sell. Also for sales reps · real estate · recruiters.
FOR_FOUNDERS
Sell like a founder who already has a sales team.
Steercast is what we wanted back when we were selling founder-led ourselves, doing it all by hand. Early access is opening to a small first group.
Built for mobile and tablet. One note when your spot opens.
